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Love My Salad is a positive campaign focusing on direct consumer engagement to help increase vegetable consumption and advance our industry. Love My Salad is an interactive platform connecting salad lovers, consumers and professionals. Supported and managed by employees of the Rijk Zwaan Group, anyone with a passion for salads is invited to join and share their knowledge of our industry, not only users of Rijk Zwaan seeds. Together, we are a ‘Salapedia’ of vegetable knowledge.
Professionals can create a page on Love My Salad to share their stories, recipes and their love of salads. Once profiled, growers can include Love My Salad links and logos on their website, products and promotional materials. Profiled growers can also host Love My Salad events or activities. Everyone can become Salad Lovers through Facebook or by signing-up on the website. Like us, taste us and share us. Encourage your friends, work colleagues, and family to do the same. Let everyone know you love salads.
The ambition of Love My Salad is to share the fun, joy and vitality of salads every day. Collectively, we can work towards our healthy future and make a difference. or contact Frances Tolson at tolsonf@rijkzwaan.com.au For more information contact :
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